In the office, working retail, making sales calls, regardless of the arena, customers exercise their right to judgment the moment they encounter a company representative. Excellent example are tramp stamp tattoos for women (view gallery). A lot of people thinks that tattoo are for “low” citizants…
When typical customers recall a pleasant, clean, happy person, they associate the resulting feeling with the company that provoked it. It is this image-building tactic that helps define many dress and grooming codes across America.
Establishing Dress and Grooming Codes
Dress and grooming codes became more of an issue about 25 years ago when employees pushed for “casual Fridays.”
Since its popularity grew so fast, employers had to somehow address it as part of policy.